Mission

Coordinate all Product Marketing for the Equipment Categories of the Bike and Winter Division

Tasks

• Develop and market the Equipment category for both the Bike and Wintersports division
• Be in charge for the product marketing on all new Equipment products.
• Create strong content strategies for the Equipment category and its new products
• Develop and coordinate campaign strategies for the Equipment category for both on and offline
• Coordinate campaign planning and execution in cooperation with Digital, E-Commerce Mkt & Sales
• Update, develop, and deliver content for scott-sport.com and its social media platforms
• Create Marketing and Product texts used for all channels and maintain our database for Equipment products
• Provide marketing support and services for our Subsidiaries and Distributors
• Follow-up of the collection with the product development team
• Represent the segment during Sales Events such as Sales meeting, Dealer Camps, Trade Shows & Product Launches

Requirements

• Bachelor’s degree or higher in Communication studies or Marketing.
• Previous experience in a Marketing role, preferably in the sports industry.
• Fluency in English is a must, German and or French are a plus.
• Strong Communication and interaction skills.
• High affinity and know-how of sports products and passion for outdoor sports