Social Media Trainee
Givisiez, FR, CH
Are you passionate about shaping powerful narratives in the world of sports? At SCOTT, we're looking for a Social Media Trainee – Winter Sports and Running. As a Social Media Trainee, you will play an integral role in building and maintaining our online presence across social channels. This traineeship is designed to provide you with hands-on experience and the opportunity to grow into a key role within the social media team. You’ll learn the ins and outs of content publication, manage an editorial calendar, and develop agenda-setting skills while gaining expertise in publishing tools and data analysis.
Mission :
- Assist in managing daily social media content across platforms related to SCOTT's running and skiing global social media channels.
- Collaborate with the marketing team to create engaging and brand-aligned posts, stories, and videos.
- Learn and use publishing tools (Sprinklr) to schedule and organize posts.
- Help maintain and update the editorial calendar, ensuring timely publication of content.
- Monitor and engage with the online community, responding to comments and fostering positive interactions.
- Analyze social media performance metrics and provide insights to improve engagement and reach.
- Collaborate with local markets on agenda setting and distribution of local content.
- Stay up-to-date with trends in sports and social media to create relevant and innovative content.
- Assist in brainstorming and planning social media campaigns to promote brand initiatives and events.
- Have the opportunity to support event activations in-loco at some of the highest profile events in sport (UTMB; Freeride World Tour)
Our requirements:
- Educational Background: Bachelor’s Degree in communications or a related field
- Fluent English: Fluency in English is a must as this is the company’s main language.
- Passion for sports: particularly running and skiing, is highly desirable.
- Strong interest in social media trends, tools, and platforms.
- Excellent communication skills with a knack for storytelling and engaging writing.
- Basic understanding of photo and video editing tools (e.g., Canva, Adobe) is a plus.
- Analytical mindset and eagerness to learn about performance metrics and reporting.
- Highly organized, with the ability to manage multiple tasks and meet deadlines.
- Willingness to travel and work at events